Case Study

SaaS Startup Reduces Ticket Volume by 70% with HelpBot

A 95-employee fintech startup eliminated its IT backlog, avoided a $120K hire, and gave engineers back 340 hours per month.

Company Profile

NovaPay

Industry
Fintech - Payment Processing
Employees
95 (72 engineering/product)
IT Infrastructure
110 endpoints, AWS, Google Workspace, SOC 2 compliant
Previous IT Support
1 IT engineer handling everything

The Challenge

NovaPay grew from 30 to 95 employees in 18 months after closing their Series B. Their single IT engineer, Marcus Chen, went from managing a comfortable workload to drowning in over 180 tickets per week. The company was about to hire a second IT engineer at $120,000 per year when they decided to evaluate whether AI-powered IT support could solve the volume problem instead.

Sarah Okonkwo, NovaPay's CTO, described the breaking point: "We had engineers spending 45 minutes troubleshooting printer drivers instead of building payment features. Every hour an engineer spends on IT problems is an hour we are not shipping product. The math stopped making sense."

The Solution

NovaPay deployed HelpBot Professional across all 110 endpoints. Rather than replacing their IT engineer, the goal was to offload repetitive Tier 1 and Tier 2 tickets so Marcus could focus on infrastructure, security, and the projects that had been permanently postponed.

Implementation Timeline

Day 1-3
HelpBot deployment, endpoint agent installation, Google Workspace and AWS integration, Slack bot activation
Day 4-7
Historical ticket import and knowledge base seeding. HelpBot began handling new tickets alongside Marcus
Week 2
HelpBot autonomously resolved 52% of tickets. Marcus reviewed AI resolutions and provided feedback to improve accuracy
Week 3
Autonomous resolution rate reached 65%. Marcus began working on the infrastructure projects that had been backlogged for 6 months
Month 2
Resolution rate stabilized at 70%. Ticket backlog fully cleared for the first time in 8 months. Knowledge base reached 380 articles

Results

70%
Ticket Volume Reduction
180 tickets/week down to 54 requiring human attention
89%
Faster Resolution
6.8 hours average down to 44 minutes
$186K
Annual Savings
Avoided new hire + recovered engineering productivity
340 hrs
Engineering Time Recovered
Per month, redirected from IT troubleshooting to product work
24/7
Support Coverage
From business hours only to around-the-clock
100%
SOC 2 Documentation
Every ticket fully documented automatically

Cost breakdown: HelpBot Professional at $60/endpoint/month for 110 endpoints costs $6,600/month ($79,200/year). The avoided IT engineer hire would have cost $120,000/year plus benefits. Engineering productivity recovered is valued at $106,000/year (340 hours x $26/hour average blended rate, conservatively). Total annual ROI: $186,800 in savings and recovered productivity versus $79,200 cost - a 136% return on investment.

Testimonials

HelpBot did not replace Marcus - it made Marcus ten times more effective. He went from firefighting password resets all day to finally building the infrastructure improvements we had been putting off for months. Our network is more secure, our deployments are smoother, and our SOC 2 audit was the cleanest we have ever had. All because Marcus has time to do his actual job now.

Sarah Okonkwo
CTO, NovaPay

Before HelpBot, I was the bottleneck for everything. An engineer could not install a tool, I had to do it. Someone forgot their password at midnight, they waited until morning. Now the knowledge base handles most questions, the automation handles routine tasks, and I handle the things that actually require an engineer's judgment. I have not had a ticket backlog in two months.

Marcus Chen
IT Engineer, NovaPay

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